This post and the accompanying comments are funny in a sick sort of way. Apparently, the editor of Wired published a list of all the PR shops that he blocked from sending him e-mail because they were spamming him. One enterprising PR shop decided to use that list to try to poach some clients. This got a nasty reaction from one of the PR shops that are on the bad boy list. A regular old flame war started.

Sample of how nasty it got…

I have instructed every one of my staffers (80) to personally target your clients. I will pay them an entire month’s fee as a bounty for every client they take from you. I am also personally calling CEO of your clients, and forwarding your BS email around the industry.

Great move moron… this is war!

Read the whole thing for some comic relief.