A new milk jug design is coming to a store near you

From the New York Times….

A simple change to the design of the gallon milk jug, adopted by Wal-Mart and Costco, seems made for the times. The jugs are cheaper to ship and better for the environment, the milk is fresher when it arrives in stores, and it costs less.

What’s not to like? Plenty, as it turns out.

The jugs have no real spout, and their unorthodox shape makes consumers feel like novices at the simple task of pouring a glass of milk.

Regardless if people like this new design or not, I think all stores are going to be using it soon if oil prices stay high. The old design is just to inefficient to keep.

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